Digital Lead / Deputy Communications Director- Digital
The Student Borrower Protection Center (SBPC) is a new organization leading a nationwide effort to end the student debt crisis in America. As part of this important work, the SBPC is seeking an individual to serve as Digital Lead to spearhead digital strategies and develop new media campaigns to support the Center’s mission and its advocacy work. The individual will have the opportunity to help build the new organization’s communications infrastructure, which is critical to the success of this advocacy and policy work.
About the Student Borrower Protection Center
The Student Borrower Protection Center engages in policy development, research, and litigation strategy to protect student loan borrowers’ rights and advance the economic opportunity of the next generation of students. SBPC aims to expose harmful and illegal practices in the student loan industry, drive impact litigation, advise policymakers regarding issues that affect student loan borrowers in Washington and in state capitals, and promote policy change.
About the Position
The Digital Lead will develop and execute the organization’s first comprehensive digital outreach strategy using social, search, and other digital media to highlight the effects of student debt on American families and build the public case for policy change.
The Digital Lead reports to the Communications Director. The Digital Lead will collaborate with the Executive Director, the Director of Research and Advocacy, and the Communications Director to set the Center’s communications agenda.
Digital Lead may be promoted to Deputy Communications Director-Digital based on performance. Highly qualified candidates may be hired directly as Deputy Communications Director-Digital.
Duties and responsibilities include:
- Developing and executing strategies for digital outreach and building SBPC’s presence across digital media to advance the organization’s advocacy, communications and coalition-building goals in order to grow organizational reach and impact.
- Building and managing creative email campaigns that supplement other digital outreach strategies to further SBPC’s mission on federal and state policy.
- Managing SBPC’s digital presence, including drafting, editing, and posting content for social media, and SBPC’s blog.
- Collaborating with team members to creatively and effectively package and distribute data to reach a range of policy and advocacy audiences.
- In collaboration with the Communications Director, advancing the organization’s press strategy by supporting the development of press releases, op-eds, and earned media opportunities.
- Collaborating with design and video vendors on the development of visual assets for all digital content. Experience with basic design, including with Adobe Creative Suite a plus.
- Coordinating with and convening meetings of partners, consultants, and or/staff as needed to advance the organization’s program objectives.
- Ensuring the accuracy and quality of written products. Researching, preparing, and assembling materials such as presentations or reports, for distribution to a range of stakeholders.
- Undertaking and leading special projects as needed.
Knowledge, Skills and Abilities:
- Bachelor’s degree required
- 3 years in communications, marketing, or a related field
- Proficiency/expertise in various social media platforms
- Exceptional composition and editing skills; Ability to synthesize complex information from multiple sources into a cohesive product; with careful attention to tone and style, compose materials that effectively communicates the desired message to the intended audience(s); critical eye for grammar, punctuation, and syntax
- Flexibility in working style, marked by an ability to work independently and as part of a team, closely with a wide range of personality and organization types and teams
- Exceptional organizational skills and the ability to manage extensive documentation and written information
- Excellent oral and written communication skills and ability to help manage internal communications through the dissemination of important tasks, projects, and meetings
- Capacity to respond rapidly and appropriately to changing priorities, objectives, and situations; self-starter with sense of initiative and good judgment
- A strong work ethic and an ability to perform tasks with a high degree of accuracy and attention to detail, as well as anticipate informational needs as situations and projects develop
- Ability to thrive professionally in an innovative, constantly expanding work environment
- Shares a commitment to the mission of SBPC
To apply, please send a resume to firstname.lastname@example.org.
The Student Borrower Protection Center is an Equal Opportunity and Affirmative Action Employer, and encourages applications from all qualified individuals without regard to race, color, national origin, religion, sex, gender identity, sexual orientation, age, disability or veteran status, or to other non-work related factors.